Gaia GPS™ Helps globally’s Adventure-Loving Partners Navigate Nature’s Concealed Gems

The brief Version: When Anna and Andrew Johnson founded a path search web site, TrailBehind Inc., their primary goal was to take pleasure in each other’s organization and check out a shared desire for the outdoors. That directed these to release the application Gaia GPS throughout the beginning of mobile programs in ’09. Since then, the software, staff, and synced tracks have widened to serve over 130,000 consumers every month. Gaia GPS is sometimes presented in the news and devoted consumers — such as couples — can not get an adequate amount of the app, and sing their praises both regarding the mountain assortment plus in web ratings.


Whenever Gaia GPS creators Anna and Andrew Johnson met, they linked over their own discussed love of the outdoors. In reality, their own basic day was on a hike.

In accordance with Ashli Baldwin, help management and designer at Gaia GPS, Anna was actually the one that was huge into hiking initially. To their first day, Andrew remembers spending quite often entirely breathless wanting to maintain the lady. As his or her love grew, so performed their desire for finding brand new tracks to explore together. They started to embark on more hikes, which led these to talk about a manner that could enable them to find out new routes and keep track of their particular escapades.

“They rapidly realized that there ended up being absolutely nothing in the marketplace to enable them to prepare travels. They looked for an instrument but couldn’t get a hold of such a thing — so they really wound up producing a remedy,” Ashli said. “these people were both designers, thus, naturally, they decided to create an app — Gaia GPS — to help them.”

As Gaia GPS’ President, Andrew concepts and develops the majority of an individual software and leads their business and marketing efforts. Before co-founding TrailBehind, Inc. — the mother or father business of Gaia GPS — Andrew had worked in marketing and advertising according to the Chief Executive Officer of SureLogic, a venture-backed business spun-out of Carnegie Mellon University. Anna, at the same time, was actually the architect of TrailBehind systems and, ahead of that, had worked at Bing and Silicon Age as an application engineer. Now, as Chief Technology Officer for Gaia GPS, Anna is among the many main developers on almost every project on business.

Jesse Crocker, someone and co-founder of Gaia GPS, is actually paid with establishing big tracks of this Gaia GPS application — such as map computers and system. In advance of joining Gaia GPS, Jesse worked as a ski patroller inside the Sierras, assisting with avalanche control.

What started as a shared fascination with nature and backpacking translated into an app with which has made a massive influence on the mapping market, and helped create numerous warm interactions, friendships, and options for important thoughts.

The application’s handy Features attract energy Users & those that Simply appreciate Hiking

Gaia GPS customers consist of nature fans, record-holding backpackers, search and relief personnel, firefighters, Geographic Ideas program groups, among others.

Ashli thinks that part of why is Gaia GPS appeal to these types of a variety of people is that the app supplies traditional mapping and specialized monitoring functions. In some cases, people may not recognize they don’t really have to have mobile phone service to take advantage of these characteristics.

“they feel that maps are worthless when they hiking someplace out-of cellphone solution. But that is not the case,” Ashli stated. “We in fact try to let men and women seeking younger guys install these maps onto their unique phones before they allow, as well as your cellphone provides a GPS processor on it, whilst lengthy because install this chart, the phone know where you stand, and it can demonstrate about chart without the cellular phone or online sites.”

Another interesting Gaia GPS function allows customers to tape and track a whole walk. Consumers may also simply take images, log range info, and discuss their unique exact path with others. Power people commonly enjoy these features simply because they offer the opportunity to discuss brand-new ways and activities with similar outside enthusiasts.

Gaia GPS Hiking software and Hiking Maps tend to be accessible on apple’s ios and Android os as well as its site.

The web site additionally serves as a handy expansion regarding the software and provides smooth syncing and data backup within site and mobile phones. Users might also look at on-line maps, manage data, find travels, and create snap-to-trail tracks that sync directly back again to their unique units.

Research & protection Aids Allow You to make use of the Wild

Ashli in addition to whole team at Gaia GPS are happy with the fact that countless pro groups came to depend on the application — especially those in look and relief area. Ashli mentioned that understanding the application assists save your self lives gives this lady a feeling of pleasure.

“I happened to be just traveling and went into a look and rescue team during an exercise, and I also asked them if they wished to take to the app out. And additionally they were currently using it.” Ashli informed united states. “They raved exactly how user-friendly it is and just how a lot money they may be preserving with Gaia GPS. Plus, we provide the search and rescue area an enjoyable discount.”

As well as their character as a backcountry manual, Jonathan Preuss also functions as a search and recovery volunteer. The guy recalls the time the guy was given an emergency demand a hiker missing on Devil’s Bedstead eastern in Idaho. The guy instantly launched the Gaia GPS.

“we saw the search are available, pulled right up my personal Gaia app, made certain I got that chart protected, and turned around and returned to your trailhead,” the guy said.

This tale had a happy ending, as documented regarding the Gaia GPS blog. “a chopper travelled by right after the phone call and spotted the missing hiker, but, by that point, Jonathan had currently started in the path. The capacity to quickly access digital maps from a mobile product allows look and relief volunteers like Preuss to react quickly plus truthfully than in the past.”

Explore New Passions With interesting Membership Options

Gaia GPS people claim that membership has its advantages. With solutions suited to fit lovers just who hike from time to time or usually, Gaia GPS goes far above to help them find the appropriate experience.

Users can pick to access the default chart regarding application 100% free. The standard map is bound to a single source — Gaia Topo, and members can install maps for off-line use.

Ashli asserted that Gaia GPS shines for people who go into the backcountry. “Gaia GPS has actually better maps and GPS features, and provides all characteristics under their basic account for $19.99 every year, with extra maps,” she mentioned.

Membership includes endless packages and accessibility dozens of map options. The free software provides you with host backup of all paths, photos, alongside data. Gaia GPS allows you to record information, share trips, and right back every thing up. In addition it provides an array of backcountry navigation functions and personalized options.

A Gaia GPS superior account prices $39.99 every year and is also made for users who want use of society’s most useful collection of specialized maps and overlays that may be put on any map.

Gaia GPS individual Kalen Thorien talks of by herself as a big hill skier and adventurer, and she discovers the application user friendly and really worth the cash. “Gaia GPS App — obtain it. This effortlessly will be the handiest maps program and GPS that won’t break the bank. Download and off-line topo and imagery, ready waypoints, monitor your progress, and locate your location even though you don’t possess service — every from your phone,” she stated in a testimonial on the internet site.

Gaia GPS people can subscribe to a free newsletter to stay over all membership and item improvements.

Gaia GPS is found on a Mission to Support event & Growth

What started as one pair’s need to go through the outdoors together is actually gradually becoming perhaps one of the most popular GPS applications around. Gaia GPS has observed impressive growth in sales much more folks pick the application as their primary resource to get probably the most for the outside.

“it is a truly exciting year for all of us. During the last six months, our active users have doubled to significantly more than 131,000 monthly. Mainly, the customers start from 20 to 60 years of age,” Ashli stated. “It really is interesting observe the city around this app increase. I am always amazed to learn about all the various customers who happen to be using the app — both locally and internationally.”

The Gaia GPS team might little, even so they place their souls inside work they do. As backyard lovers themselves, they get plenty of fulfillment from realizing that the application influences resides in important and life-saving steps. Ashli informed us that the group is actually focused on offering top-notch customer service and desires users to take pleasure from their particular knowledge about Gaia GPS.

“the objective is to improve application because obtainable that you can. Therefore we need to make the onboarding knowledge really easy for all people — from when they download the application to once they embark on their unique excursion,” she stated. “That is what we are targeting in 2010 — specially with all your individual progress. We really need to make certain all of us have good, fun, and easy experience.”